Cattle producer says voluntary labeling is a better option than mandatory COOL

The president of the Missouri Cattlemen’s Association says mandatory Country of Origin Labeling isn’t the answer. Southeast Missouri cattle producer Jeff says, “We don’t need the government stepping in and taking an idea and manipulating it as something else.” He tells Brownfield mandatory labeling can making marketing more complicated, and a voluntary approach is a better solution. “The USDA has created a new product to the […]

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