All hat and no cattle

Commentary.

Seth Godin is the author of twenty bestsellers and a former dot com business executive from an inner suburb of New York City. He holds an undergraduate degree in engineering & philosophy from Tufts University and a Master of Business Administration from Stanford University. His net worth is somewhere north of $50 million.

Seth Godin is also a prolific blogger.

A dozen years ago, a couple of leaders at my company in the twilight season of their communications careers “found” and quickly became enamored with Godin’s edgy marketing concepts and “hip yet nerdy” vibe.

    

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